Course Syllabus

Fashion and Merchandising Syllabus

Mr. Tom Denman

This course will explore the world of fashion and its relationship with merchandising and marketing. Students will learn the basics and history of clothing, the social and cultural dimensions of fashion, and contemporary values and culture. The course will provide students with the opportunity to understand product development and design, merchandising, and marketing strategies.

UNIT 1

Foundations and Concepts

Principles of of design
Terms and ideas

UNIT 2

Functions and Form

What and Why of design
History and culture
Trends and movements

UNIT 3

Style and Design

Designers
Styles
Goods and development
Apparel construction and production

UNIT 4

Marketing

Interrelationship of design and marketing
Methods

UNIT 5

Marketplace

Business Cycles
Product life
Purpose
Purchasing
Retail

UNIT 6

Portfolio production and Final Project

Grades

Projects:

There will be several individual and group projects throughout the semester.

Personal Portfolio

Each student will be required to create a fashion Merchandising Portfolio. The Portfolio will keep all notes, drawings, sketches, and classwork/projects.

Assessments/Quizzes and Exams

There will be weekly quizzes on relevant topics

Attendance/Make-up Work

This class does not have a designated textbook. Daily Attendance is essential to acquire skills and knowledge for successfully completing projects, portfolio, and the Exams. It is important to show up, be on time, and stay on top of classwork/projects.